Jul
27
2012
Jul 27, 2012

It's unfortunate, but thanks to the accessibility of the Internet, plagiarism has never been easier. In order to combat this trend and protect your intellectual property from being stolen, Google has come up with an algorithm commonly referred to as Panda. Google's Panda (as opposed to Google's PageRank) is the algorithm responsible for making the creation of unique and quality content a bigger determining factor for improving a given website's search engine optimization (SEO) and search engine results page (SERP) rankings. This development happened mostly because stealing content has become a rampant issue due to the high demand for it. S...

Read Story
Jul
24
2012
Jul 24, 2012

Here's the understatement of the millennium: keywords are important in search engine optimization (SEO). Back in the days of Web 1.0, reciprocal links and web directory listings were abused by spammers and some such, so the keyword eventually became one of the prime factors for determining your search engine results page (SERP) ranking, or at least it plays a major role into how high you could go SEO-wise. Search strings are usually matched against keywords, and even though search engines like Google use a lot more variables to rank websites aside from how many search terms are found on a given page, keywords are nevertheless still needed in ...

Read Story
Jul
20
2012
Jul 20, 2012

How Does Google PageRank Work?

Nobody really knows how Google PageRank works. Everybody uses it, but nobody has the faintest idea how it functions. It's a mystery. However, in terms of algorithms, Google PageRank is most likely the most important one ever created for the worldwide web. With millions of pages developed every day and billions of existing pages as of the moment, scouring the web for good content is a lot more complicated... mind-bogglingly so... than one might think. PageRank is one of the determining factors that Google uses to sift through potential SERP entries every time, which helps ensure that every search is clean and efficient. Decades of Developme...

Read Story
Jul
16
2012
Jul 16, 2012

Search engine optimization (SEO) has certain basic things you should follow in order to do it right. That's because it can be overwhelming for people to take in all the available techniques, tips, and tricks out there to ensure that their website is fully optimized for search engines; before you can run, you should first learn how to walk and all that. On the other hand, providing helpful, solid, and good content that lots of people in your field will be interested in is still the best way to acquire links and better search engine results page (SERP) ranks. Applying Common Sense to SEO You shouldn't just read every last tip you can get ...

Read Story
Jul
09
2012
Jul 09, 2012

The Role of the Google Keyword Tool in SEO

Yes, Google has its own keyword tool. Because it comes straight from Google, you can bet your bottom dollar that using it will yield you better Google search engine results page (SERP) rankings than depending on other keyword tools for the simple fact that it's also made by Google. To be more specific, this keyword tool can assist you in building a base keyword list for your pay-per-click (PPC) campaigns and organic search efforts... plus it's free of charge to boot! The Limitations and Shortcomings of the Google Keyword Tool With that said, the application does come with its own list of shortcomings. Because it's freeware, it doesn't p...

Read Story
..

Contact Us

0 0 0 0