Dec
12
2012
Dec 12, 2012

Search engine optimization (SEO) is easier said and done, such that more often than not, people tend to make a lot of mistakes in implementing it. There are many ways for you to go wrong when it comes to applying SEO to your website so that you can get higher search engine results page (SERP) rankings.SEO is a skill that requires practice to master, but it's also something that should be done right or else you'll be wasting your efforts every time. The tricky thing about SEO is that what used to be considered as a valid means of gaining traffic can be considered as spam by the next Google Panda or Penguin update  so you should always be ...

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Dec
03
2012
Dec 03, 2012

There are people out there who believe that subdomains are bad news in the search engine optimization (SEO) front. Why is that? Subdomains are a great means of organizing your website, so why should it be detrimental to your website's SEO value? Should you go the subdirectory route instead?Many people have different opinions on the subject, though. Some people believe that consolidation is the key in order for people with subdomains and domains to succeed in making a mark in the Information Superhighway. For others, the true SEO value of subdomains lies with site links. With that said, there's no guarantee that site links will appear alon...

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Nov
26
2012
Nov 26, 2012

New in the business of content development. Nothing to worry though, you only need to remember that a well thought of and strong content strategy never gets out of fashion. Focus on the imperatives and you will notice that increasing number of people will connect with you.Below are listed some of the innovative tips for beginners that will help you develop powerful content strategy.1. Use Existing Content InnovativelyYou may have written some innovative posts and forgotten too. It is time to revisit your previously written content and look out for deriving some worthy ideas from the same. You can break down your previously writte...

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Nov
21
2012
Nov 21, 2012

SEO Roadmap for Online Sellers

When you are selling online, you have quite a few things on your plate, and your website’s SEO might be taking the backseat. It might not seem important at first, but you will find that when you ignore the search engine optimization for your site, even an online retail site that theoretically would be able to find visitors without much trouble, things are going to suffer. Even those who were up on their SEO over the past couple of years need to realize that the changes to the algorithms, namely Google’s Panda and Penguin updates, their SEO might have changed, as well.If you want to succeed, you want to make sure that you are always us...

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Nov
13
2012
Nov 13, 2012

Google AdWords, in a nutshell, is Google's own personal paid online advertising tool. It serves as the software and search engine giant's main avenue of earning money. It's the advertising product that allows Google to earn billions of dollars annually.AdWords is also a PPC (pay-per-click) advertising platform that comes in CPM (cost-per-mille or cost-per-thousand-impressions) and cost-per-click (CPC) advertising variants. It uses media-rich ads, text ads, and banner ads while also taking advantage of the fact that Google's search engine solutions itself can assist in making the ads more widespread within the Information Superhighway (bec...

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