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Apr 15 , 2020

Dynamic Keyword Insertion: The Pros and Cons

Posted By: Johan Hedin Category: SEO

You’re searching for something oddly specific on Google – let’s say, where to find the best tasting pistachio-flavored ice cream in your area. You highly doubt your search will lead you to the exact object of your desire, but it can and it will. Somehow, you discovered an ice cream store nearby that sells your next favorite pistachio ice cream, all because of an ad that seemed strangely targeted just for you, just at the right time.How did that happen? Dynamic Keyword Insertion. Suddenly, it doesn’t seem so strange at all!So what is DKI and what makes it so special? It’s actually very interesting – DKI allows advertisers to run […]

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Imagine sitting in your office on a fine Monday morning, sipping your coffee and feeling great about yourself. It’s just 10 o’clock in the morning, but already you’ve got 3 phone calls from qualified leads. All this from your Google Ads campaign! And you didn’t even have to break a sweat. Six months ago, you decided to hire a Google AdWords agency. Now, you’re getting a steady stream of inquiries and getting more clients on board while you still have time to exercise and live like a decent human being. Sounds like a dream? It doesn’t have to be! I’m Johan Hedin, the CEO of Marketing Ignite. I’m an entrepreneur […]

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Oct 15 , 2018

How to Use Google Ads to Generate More Leads and Sales

Posted By: Johan Hedin Category: SEO, SEO Strategy

Have you ever heard of Quench? It’s a Philadelphia-based company that produces eco-friendly bottleless water coolers. Pretty cool right?But their product is not the only interesting thing about them. In 2009, they decided to try Google AdWords (now Google Ads) and within two years, they experienced phenomenal success:Revenue growth of 100%Grew from 15 local markets to 35 of the top US marketsIncrease of 75% in employee baseMajority of Quench’s sales are now generated onlineThat’s the kind of result that you can get for your own business if you use Google Ads correctly.When used properly, Google Ads can give you more leads and sales than you’ve ever seen. But the key […]

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But how do you find the best?A simple Google search of “best digital marketing agency” will give you an endless list of results, all of which are claiming to be “Number One”… so that’s not going to fly.If you’re not careful, you might end up with a “digital marketing guru” who drains your bank account with no results to show for it.Knowing how to find the best digital marketing agency for your business is no easy feat, so I’ve decided to create this guide to help you out.Before we move forward, let me give a breakdown of this guide’s flow.The process of looking for the best digital marketing agency is […]

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I know you’ve heard about digital marketing and why you should be doing it. But if you’ve never come across concrete reasons why you should, today you have. In this blog post, I’ll be discussing key digital marketing trends in Thailand that are shaping and will shape how we do business. Trends that you cannot ignore if your business is to stay relevant in the years to come. But first, let me give you an overview of what we will be discussing. Here’s a list of the topics covered in this post: The Current State of Digital Marketing in Thailand Mobile Internet and Social Media Trends Best Thailand Digital Marketing […]

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