Background Research and Audit

Our suite of SEO services includes a preliminary consultation for us to learn your business’s background, target market, competitors, products and/or services, and goals. As the most experienced SEO company in Bangkok, Marketing Ignite will also do a comprehensive review of your site and determine your online rank for multiple relevant keywords. We will likewise conduct a thorough audit to discover your site’s current strengths, weaknesses, areas for improvement, and potential SEO challenges.

Strategy and KPI Setting

We then take the time to examine all of the data we collected from our discussion plus independent research. Armed with these, we will create an initial SEO plan for your business. This plan lists SEO tactics for your website that are aligned with the best practices in Google. Our complete set of SEO services likewise include a thorough keyword research for the most important phrases that you should aim to rank high for in order to grow your business.

When people talk about SEO, more website traffic is almost always cited as the desired outcome. However, for us, we consider web traffic only as a means to an end. From our decades of experience in digital marketing, we’ve observed that simply getting more traffic does not automatically lead to improved business outcomes. For example, you can get 1 million website visitors, but if only 10 people purchase from your website, do you think it's a success? Wouldn’t it be better if you got 1,000 visitors yet 100 of those actually made a purchase? At Marketing Ignite, we prefer to focus on Key Performance Indicators (KPIs) that will truly maximize the return on your SEO investment. Some examples of KPIs that we usually focus on are these:

• email signups

• number of downloads

• contact form submissions

• inquiries

• phone calls

• and, of course, completed sales

Again, keep in mind that effective SEO services should help increase not just the quantity but also the quality of your traffic. We will help you get not just more visitors but more qualified leads to bring higher sales in the long run.

On-site SEO Services

After we conduct a thorough research, analysis, and audit of your site and set smart, measurable, attainable, realistic, and time-bound (or SMART) KPIs for your SEO campaign, we will begin conducting on-site SEO. This involves a meticulous review of whether your website follows the best SEO practices and fixing technical errors (if any). At this stage, we will also improve your site’s existing pages and content structure. Our list of on-site SEO services also includes a thorough review and update of all of your meta data (such as meta titles, descriptions, headers, etc.) for optimal SEO results.

We can also help revise your web copy to enhance keyword relevance, especially since content is long regarded by experts as a crucial element of effective SEO. If you’re looking for a sustainable high search engine results page (SERP) ranking, our expert copywriters can help you regularly update your site with original, high-quality, and informative content for your target keywords. Marketing Ignite has veteran copywriters who create engaging content for people in various stages of the buying cycle: Awareness, Consideration, Intent, and Decision.

Our SEO agency in Bangkok will also make sure that your website is responsive, as this helps websites rank higher. Being responsive means that your site will automatically adapt to the device or browser where it’s viewed on. Google awards higher rankings to mobile-friendly websites, and an increasing number of Internet users prefer to use mobile devices instead of desktop computers.

Off-site SEO Services

Marketing Ignite will help improve your web ranking even more through off-site SEO. This includes the creation of useful backlinks (also referred to as “incoming links” or “inbound links”) to and from other reliable websites. We do this because having links to websites that have high domain authority is proven to improve your own site’s authority and boost your SEO ranking. In addition to this, we offer guest post outreach services or guest blogging. We can also assist in social media marketing and influencer marketing (KOL).

Please bear in mind that all of our SEO campaigns are unique and tailor fit to each business and targeted to specific objectives, so only some of the abovementioned techniques might be used for your campaign if those are the ones projected to bring maximum ROI. We are open to discussing all feasible marketing strategies for your business in order to come up with the most effective SEO campaign that will meet your goals.

Detailed and On-time Reports

The success of an SEO campaign will never be witnessed overnight. It takes at least several months to see improvements in your web traffic and meeting your business objectives. That’s why continuous and regular monitoring is essential. Our SEO agency in Bangkok delivers on-time reports and analytics on the performance of your site. Our reports include (but are not just limited to) your up-to-date ranking for relevant and targeted keywords, traffic per month (or bi-monthly if requested), conversion rate, and other important indicators. We also provide the outcome of split testing campaigns that we used for the SEO campaign. Last but not the least, we offer feedback as well as ideas to improve your future SEO campaigns.