When you know what it takes to position your website in the top of Google search results, you have gained a major competitive advantage compared to your competitors, who may blow all their money on pay-per-click or other expensive internet Marketing strategies that can cost them a fortune.
Using intelligent Search Engine Optimization strategies can generate lots of targeted traffic to your website if you know what you are doing. Just look at the small case study below for one of our clients and you can see how SEO still works in real life.
This client is in the language translation and localization industry. The total amount of real inquiries were really low and the conversion rate was very poor. However, initially when we started, the client received around 1,000 visitors/per month on average from organic traffic but their conversion rate was only 0.25% (see screenshot below).
This obviously sent us clear signals that we needed to change their SEO strategy and targeting methods. For example, before we started, their content was too generic with a clear lack of focus and it clearly did not appeal to their target market. They did rank for certain generic keywords, but they were too generic to convert. In addition, certain generic keywords were not intended for their target market but more for users looking for online and machine translation. Google preferred other categories of websites on the search result pages (SERPs) for those queries they tried to rank for. It was no wonder why they had such poor conversion rate. They lacked many on-site issues on all their landing pages, which had to completely be re-done.
We restructured their entire SEO strategy in regards to target and personas of their audience. First the content and in-depth keyword approach was rewamped by using long tail keywords trying to bring in many targeted and long tail keywords in the top of Google’s SERP. In addition more focus was placed on ranking “money making keywords” which are keywords more inclined to convert into real clients. We also helped boosting their domain authority further by using high quality back link building. The combination above along with fixing other on-site issues really helped in boosting the conversion rate, the amount of conversions and organic traffic for this client.
Compared from the period (October 1, 2015-March 31, 2016) to the previous year in the same period:
This client is in the dental industry. Initially when we started the client had little conversions from organic search in Google. Initially the client only received 34 inquiries and 2,181 organic visitors in the period of Jan 1-Jan 31st 2015 and conversion rate was 1.34%. The client’s website looked old and disorganized, but also had lots of SEO issues in terms of urls, content, canonical issues, keyword approach. We revamped the client’s website completely and restructured the website using better SEO structure and silo, generated more targeted content, better cross linking, wrote laser targeted articles for their target audience, built high quality back links from relevant and high authority websites.
Compared from (Jan 1, 2016-Jan 31, 2016) to the previous year in the same period:
This client is a local client in the Rehab industry. Before Marketing Ignite took on the project in May 2015, the client received very little traffic from organic search in Google. The client’s lead conversions from Google (organic traffic sources) were very limited. Initially the client only received 309 organic visitors and 10 inquiries/month (May 1st – May 31st, 2015). See screenshot below. Obviously more work needed to get done to boost the amount of organic traffic and conversions.
Marketing Ignite re-structured the SEO strategy, making the client’s site more SEO friendly and worked on a number of SEO elements such as doing an in-depth competitive analysis to formulate a winning attack plan for the client with a main focus on boosting domain authority. The urls were vague and not targeted. The overall SEO silo and structure was redone from scratch. Because this client was a local client, more emphasis was built to target high quality and local back links to become more relevant for Google in the local search results. Targeted articles (on-site and off-site) were written and posted in order to gain more momentum in the organic traffic.
Comparing from Mar 1-Mar 31 2016 since start (May 1-May 31st 2015)
Because we don’t want to waste your time on theoretical jargon, we will instead teach you intelligent SEO strategies based on 19 years of experience that Marketing Ignite uses to deliver top rankings and traffic in Google. These SEO strategies are the same step-by-step and up-to-date practical approaches that we use for big corporate clients. But because we know that you may not have a “corporate budget”, you will gain access to this at a fraction of the cost.
Not only will you learn how to gain top placements for competitive keyword phrases, but you will also learn how to convert more with your search engine optimization efforts. Many companies focus only on getting top placements, but if there is no conversion, it is all a waste of time (except for branding purposes).
You can learn online from the comfort of your own home at your own pace. More importantly, it’s designed so that anyone with basic computer skills can learn in depth of important SEO practices that hold true in today’s SEO industry.
The training starts out with the more fundamental search engine optimization concepts to ensure that everyone will properly understand the process from the beginning. It then moves forward to more advanced Search Engine Optimization practices, which are necessary to gain higher placements in Google.
Once you have gone through all the modules, you will be very knowledgeable, understand the process, as well as be able to position your website in the top of Google. The strategies that you learn are White Hat, meaning they abide by the search engine guidelines.
This training course is applicable for webmasters, business owners, affiliate marketers, bloggers, IT students, and basically anyone interested in learning how to gain top placements and traffic from Google.
Johan Hedin, the Managing Director at Marketing Ignite Co. Ltd and his team have spent tens of thousands of hours in research, tests and quality control in order to develop an easy to understand Training Course in SEO that teaches anyone in-depth and the process of getting top placements in Google.
He has a B.B.A and M.B.A in Marketing from the United States and has worked with the biggest affiliate internet Marketing companies on the web such as ‘Commission Junction/ValueClick Inc’ and other internet marketing companies. He has “lived and breathed” search engine optimization and internet Marketing since 1998 with a passion for helping businesses succeed online. In 1999 he started his own Internet Marketing Company and quickly learned the process of gaining top rankings in Google. He is also often a speaker at internet marketing conferences and he has been producing and distributing ebooks, memberships and other digital products online for many years.
Johan and his team at Marketing Ignite have positioned thousands of competitive keywords in the top of Google’s search results for small, medium and corporate clients and have continuously stayed in the forefront of search engine technology.
– If you are a newcomer, this module will help you to explore the world of search engine optimization.
– In this module, you can learn how to nail it from the very beginning. This is going to be the blueprint for your success!
– Everything starts out from here. Learn a bullet-proof way to impress Google and other search engines.
– Content will play a big role in how your website will be indexed and positioned.
– Once you have completed all of your on-site optimization, you will need to start looking in other directions, and this module will provide you with all of the necessary tools!
– Don’t commit these mistakes that can spoil everything. Learning how to avoid these costly errors will help you tremendously!
There will be a large volume of competitors out there, but, with the right guidance of this module you won’t have to fear anything!
– If you have traffic, you need to know everything about it. Where it comes from, how many minutes they stay, etc. This module covers everything about web analytics!
For a limited time promotional offer, you can gain access to all these Internet marketing training materials for a small investment of $197. If you consider all the FREE traffic that you can generate from the Internet marketing training that we provide you, we believe a mere $197 is a very small investment in your business. You will learn priceless Search Engine Optimization and free internet Marketing/Social Media skills that you can use over and over again to gain a continuous stream of Free traffic to your business every day. If you have been looking around on the web, you will probably find out that there are no other Internet marketing training companies (with 19 years experience) that can offer you highly specialized and systematic Search Engine Optimization, Social Media and internet Marketing Training at this low price. We want to provide you with the best possible training, while at the same time, providing a highly affordable program. We also want you to be 100% satisfied while we take the risk.
Because we want you to be completely satisfied, this training course comes with a hassle free 100% Money Back Guarantee within 30 days of purchase. You can access, study and learn all the marketing strategies in The Professionials Training Course in SEO, plus ALL the 82 social media/internet marketing training videos and still get a full refund if you are not 100% happy within 30 days. We truly want you to become successful in your internet marketing efforts and want to build a long term relationship with you. You may have tried other internet marketing training courses in the past and not been happy, so we do not want this to be another let down or financial burden for you. Let us assume the risk because we are confident that you will love the high caliber training that we provide and will continue to provide you in a systematic step-by-step format. Again, take advantage of this risk free opportunity NOW at this low promotional price.
Feel free to ask questions anytime and we will be happy to help you more. We hope to work with you in a long term successful relationship together.